八大养生销售话术



Eight health promotion speech



 



 



 



美容导师在跟客户推销项目的时,要注意留意客户心理反应,抓住时机才能及时成交。今天给大家整理了八大养生护理项目推销话术,一起来看下吧。



 



一、卵巢保养推销话术



 



XX姐:你好!



 



1、今天我给你做的项目是卵巢保养,我们的卵巢保养主要是调理卵巢的功能和一些妇科问题。



 



2、因为随着年龄、气血、环境和压力的变化,我们卵巢的功能也会产生变化。请问XX姐,你目前月经的颜色咋样?(暗红较寒,鲜红血热,粉色---血虚,亮红--正常)



 



3、月经量是觉得偏少还是偏多?(一个月卫生巾用到10片---13片较正常50---80ml,少于8片偏少30ml一下,多于15片偏多100ml以上)



 



4、时间: 3---7天正常可以前后5天,提前----血热气虚,延后气血两虚。



 



5、白带颜色有没有变化,黄湿热,豆腐渣阴道炎,带血丝---宫颈问题。(宫颈炎、宫颈糜烂、息肉)



 



6、来月经前是否小腹有坠胀感,胸部有痛感和胀感,腰部有没有酸痛和胀痛呢?(经前综合症)



 



XX姐:卵巢是女人的第二张脸,也是女性最重要的生殖器官,使女性拥有曲线玲珑的身段、细腻润泽的皮肤和柔美的嗓音,拥有完美和谐的性生活,所以卵巢的保养和功能的修复是我们女性刻不容缓的哦。



 



二、肾部能量保养推销话术



 



XX姐:你好!



 



1、今天我给你做的项目是肾部保养,肾为先天的精气,所以我们的肾部保养主要是调理肾部的功能和人体的精气。



 



2、请问你平常是否手脚冰凉,容易疲倦,做事提不起精神,睡眠质量不是很好(不易入睡,易醒,多梦),头晕、头昏。



 



3、从西医讲肾的功能主要是排毒(尿液)和促成红血素让骨髓造血,过滤血液,同时增强免疫力和抵抗力。



 



4、从中医讲肾和人体的精、气血息息相关,而且主水,水既是财,所以肾好精力好,气血足,财运就旺。



 



5、调理肾也能淡化面部因肾虚而引起的肾斑(颧骨---眼尾的斑)。



 



XX姐:你一定也希望自已更年轻,身体好,元气足,财运也好嘛。



 



三、背部三焦疏通推销话术



 



XX姐:你好!



 



1、今天我给你做的项目是背部三焦疏通,专业的手法给你护理疏通背部主要经络和重要穴位。



 



2、中医认为,背部脊柱是主一身阳气的督脉所在,脊柱两旁是贯穿全身的足太阳膀胱经,背部脊柱两旁共有53个穴位。



 



3、而且五脏六腑皆系于背部,如心、肝、脾、肺、肾、胆、大肠、小肠、膀胱、三焦、十二俞等穴位都集中在背部,这些经穴是运行气血,联络脏腑的通路。



 



4、刺激这些穴位,起到疏通经气、促进气血运行、振奋阳气、活血通络、养心安神、平衡阴阳、调和五脏六腑的功能,从而达到阴阳平衡,健康长寿的目的。



 



5、现代医学证明:人的背部皮下有大量功能很强的免疫细胞处于休眠状态,捶背按摩可以刺激这些细胞,激活它们的功能,于是它们就醒过来奔向全身各处,投入战斗行列,促进背部乃至全身的血液循环。



 



6、同时通过神经系统和经络传导,增强内分泌与神经系统的功能,提高机体免疫力和抗病能力,进而调和全身的内脏器官与组织,达到袪病强身的目的。



 



XX姐:你看就是这小小的一个背部三焦疏通就能给你带来强身健体哦。



 



四、面部拨筋排毒推销话术



 



XX姐:你好!



 



1、今天我给你做的项目是面部拨筋排毒护理,这个护理是根据刮痧治病的原理延生出来的一种新颖疗法。



 



2、他根据面部生理结构设计专用拨筋棒、刮痧板,沿面部特定的经络穴位,实施一定手法配合芳香精油的高渗透性,使面部经络穴位因刮拭刺激而血液畅通,达到行气活血,疏通毛孔腠理,排除痧气。



 



3、同时使颜面局部血容量和血流量增加,促使代谢产物交换排出,氧化修复、更新而发挥正常作用。



 



4、排毒养颜、舒展皱纹、活血除疮、抗氧嫩白、行气消斑、保肤健美的效果。



XX姐:通过面部特定全息反射区,改善和调整脏腑功能调整面部生物信息,平衡阴阳,所以你就会红光满面的。



 



五、肩颈理疗推销话术



 



XX姐:你好!



 



1、今天你做的项目是肩颈理疗护理,肩和颈是人体重要的部位,上接头部,下连整个躯干,承受头部和身体的连接和气血流动,包括骨骼、神经、的连接、传达指令并供应头面部所需营养,颈椎是我们脊椎当中骨节最小,活动量最大、最易受损、最没安全感的地方。



 



2、肩颈部的经络有11条,直接通过颈到头部的经络有9条(督脉、任脉、大肠经、小肠经、三焦经、胃经、胆经、膀胱经、肝经)当这些经络受阻不通时,会引起肩颈的问题和头部的不适,同时经络压迫脑垂体会引起内分泌紊乱。



 



3、肩井穴是人体108个大穴位中最易受寒的穴位,膏肓穴是毒素最易堆积的穴位,所以肩颈容易僵硬、酸痛、胀痛、刺痛。



 



六、补水产品销售话术



 



美导:张姐,您好,您今天是做面部护理还是身体护理呢?



 



顾客:想做面部护理。



 



美导:好的,张姐,您的皮肤挺不错的,毛孔细小,肤色白皙,细腻光洁,美中不足的是皮肤水分不足,有些干涩,您的皮肤应该是干姓皮肤。



 



顾客:是的,有时皮肤觉得干痛干痛的。



 



美导:张姐,现在是秋冬季节,您的皮肤出现干痛是由于水分缺乏导致的。当皮肤含水量低时,它就无法吸收其他的营养,皮肤会变得干涩,对外界的抵抗力降低,而后出现一系列的皮肤问题,如细纹增多。



 



顾客:是的,我觉得眼部有很多细纹。



 



美导:是的,张姐,我注意到您的眼部细纹了,不过问题还不是太严重,如果我们在做面部护理疗程时加入特别的眼部护理,只需一个皮肤周期,细纹就会明显变淡,眼部皮肤紧实。长期坚持护理,皮肤就会延缓衰老,再加上适当的营养或保湿,就会比同龄人看上去年轻好几岁。



 



顾客:是吗?那你说我该用哪些产品呢?



 



美导:是的,张姐,我们美容院刚推出秋季靓肤补水系列套装,特别适合您,我来给你介绍一下?



 



顾客:好啊!



 



美导:张姐,我们这套补水套装包括专业美肤洁面乳、水润面膜、按摩膏、储水活肤凝露、乳霜五个单品,它可以给皮肤深层补水、层层修护细胞,同时可以储水、锁水,防止皮肤衰老,增加皮肤的弹性和光泽度,你若持续护理保养,还可以美白皮肤,淡化细纹。



 



而且它采用中草药配方,脂质体技术,可以让营养被皮肤100%吸收利用,性质温和,我们这里90%的客户都反应效果特好。张姐,相信这套产品会让您的皮肤得到很好的改善。



 



顾客:这套产品多少钱?



 



美导:张姐,我们这套产品价值792元,全程免费护理,同时可以送您价值792元的项目卡(包含美容院的所有服务项目,比如芳香开背价值ⅹⅹ元),而且您可以成为我们的会员享受积分优惠政策。



 



顾客:那我多长时间来一次?



 



美导:一个礼拜一次,每月四次。



 



顾客:好吧。



 



七、祛斑产品销售话术



 



美导:王姐,您请坐。(配合引导的手势)我是XX美容院的美导,我姓秦,您可以叫我小秦,很高兴为您服务。王姐,您今天是想做面部还是身体护理呢?



 



客户:做面部护理。你们这儿有祛斑的产品吗?像我脸上这种斑属于什么类型的斑?你们有什么产品可以去掉吗?



 



美导:您这种斑从什么时候开始的?



 



客户:怀孕期间长的。



 



美导:噢,您这是妊娠斑,是由于怀孕期间内分泌失调引起的。



 



客户:那你们有什么办法能去掉?



 



美导:由于您的斑是内分泌失调引起的,所以需要内在调理和外在护理两方面改善。我们的内在调理采用的是XX专门用于祛斑的产品,外在护理我们用的是净白修护套装,它们是最佳搭档。



 



客户:多长时间见效?会反弹吗?



 



美导:我们这个护理方案是根据人的生理周期设计的,大概一个月左右见效。其中XX是通过激活两酶的活性,抑制身体里面脂褐素的生成,从而减少黑色素的产生来淡化斑点。



 



而净白修护套装采用中草药配方、脂质体技术让产品迅速到达皮肤的基底层,从而抑酪氨酸酶的活性,控制黑色素的生成,分解已经形成的黑色素。二者配合能达到很好的美白淡斑的作用。后期只要做好巩固和防晒,一般不会反弹。



客户:这套产品多少钱?



 



美导:XX祛斑套装268元/盒,并配套赠送一盒外用的净白修护套装。每天用2次,一个月为一疗程,像您这种情况,一个疗程就可以了。



 



客户:那就先来一个疗程的吧。



 



美导:那好,请您到收银台交款吧。



 



八、洁面产品销售话术



 



美容师:姐,其实洗面奶早晚都是需要使用的,因为我们每天都会接触到很多灰尘、细菌,如果只是用清水洗脸,洗掉的是只是表面的灰尘,而深藏在毛孔中的脏东西是洗不掉的,久而久之就很容易形成暗疮、黑头、粉刺。



 



经过一夜的睡眠,人体新陈代谢的废物排出,聚集在皮肤表面,所以早上也需要用洗面奶,洗面奶正确的使用方法是由下而上轻轻按摩2-3分钟,不能停留过长时间,因为毛孔是在不断的呼吸,停留的时间过长,洗出来的脏东西又会被皮肤吸回去。



 



您的皮肤属于XX肤质,可以使用例如:XX这些含有天然植物成分的滋养性洗面奶,适合您的肤质。



 



基础面部护理销售话术



 



美导:人体的表面28天更换一次,表面的角质细胞过厚会阻碍皮肤对营养的吸收,过薄皮肤的抵抗力要减弱,所以根据您角质层的薄厚程度为您定期祛除死皮。



 



磨砂膏:利用磨砂颗粒磨擦祛除死皮,磨砂颗粒分为菱形、圆形、圆柱型。适合油性、混合性皮肤,缺点是祛除死细胞的同时容易划伤皮肤。



 



祛角质膏:我们的嫩白柔肤去角质霜通过补水使老化的角质膨胀,从而温和的祛除死皮,是最柔和最安全的去角质产品,天天使用都不会伤害皮肤。(给镜子照一照),您觉得脸上会难受吗?(不会)对,我们的原料是天然的角质软化素,所以非常温和。




Eight health promotion speech



 



 



 



 



When the beauty instructor sells the project with the client, he should pay attention to the customer's psychological reaction and seize the opportunity to complete the transaction in time. Today, I have compiled the eight health care items for sale, and let's take a look.



 



First, ovarian maintenance sales words



 



XX sister: Hello!



 



1. The item I am giving you today is ovarian maintenance. Our ovarian maintenance is mainly to regulate the function of the ovaries and some gynecological problems.



 



2. Because of changes in age, blood, environment and stress, the function of our ovaries will also change. Excuse me, XX sister, what is the color of your current menstrual period? (dark red - colder, bright red - blood heat, pink - blood deficiency, bright red - normal)



 



3. Is the amount of menstruation less or less? (10 pieces of sanitary napkins for one month - 13 pieces of normal 50---80ml, less than 8 pieces less than 30ml, more than 15 pieces more than 100ml)



 



4, time: 3--7 days normal can be 5 days before and after, in advance --- blood heat qi deficiency, delay - qi and blood deficiency.



 



5, there is no change in the color of leucorrhea, yellow - damp heat, bean curd - vaginitis, with bloodshot --- cervical problems. (cervicitis, cervical erosion, polyps)



 



6. Is there a feeling of bulging in the lower abdomen before menstruation, pain and swelling in the chest, and pain and pain in the waist? (Premenstrual syndrome)



 



XX sister: The ovary is the second face of a woman. It is also the most important reproductive organ of women. It gives women a curvaceous body, delicate and moist skin and a soft voice. It has a perfect and harmonious sex life, so the maintenance and function of the ovaries The repair is a must for our women.



 



Second, the kidney energy maintenance sales words



 



XX sister: Hello!



 



1. The project I am giving you today is kidney maintenance, and the kidney is congenital, so our kidney maintenance is mainly to regulate the function of the kidney and the essence of the human body.



 



2, I would like to ask if you usually have cold hands and feet, easy to get tired, do things can not afford the spirit, sleep quality is not very good (not easy to fall asleep, easy to wake up, more dreams), dizziness, dizziness.



 



3, from the Western medicine to talk about the function of the kidney is mainly detoxification (urine) and promote red blood to make bone marrow hematopoietic, filter blood, while enhancing immunity and resistance.



 



4, from the Chinese medicine to talk about the essence of the kidney and the human body, blood and blood, and the main water, water is both wealth, so the kidneys are good energy, blood and blood, wealth is prosperous.



 



5, conditioning the kidney can also dilute the kidney surface caused by kidney deficiency (the tibia - the tail of the eye).



 



XX sister: You must also hope that you are younger, better, more energetic, and good fortune.



 



Third, the back three-focus dredge sales



 



XX sister: Hello!



 



1. The project I am doing to you today is the back three-focus dredge. The professional technique gives you the care to clear the main meridians and important acupuncture points on the back.



 



2, Chinese medicine believes that the back spine is the main yang of the governor, the spine is on both sides of the foot of the sun bladder, there are 53 points on both sides of the back spine.



 



3, and the internal organs are attached to the back, such as heart, liver, spleen, lung, kidney, gallbladder, large intestine, small intestine, bladder, triple focus, twelve Yu and other acupuncture points are concentrated in the back, these meridians are running blood, contact Dirty pathways.



 



4, stimulate these acupuncture points, play the role of dredging the gas, promoting blood and blood, invigorating yang, promoting blood circulation and collaterals, nourishing the heart and soothe the nerves, balancing yin and yang, and reconciling the internal organs, thus achieving the goal of yin and yang balance, health and longevity.



 



5, modern medical evidence: a large number of highly functional immune cells in the back of the human body are in a "dormant" state, the back massage can stimulate these cells and activate their functions, so they "wake up" and rush to the whole body, Invest in the ranks of the battle to promote blood circulation in the back and even the whole body.



 



6. At the same time, through the nervous system and meridian conduction, enhance the functions of endocrine and nervous system, improve the body's immunity and disease resistance, and then reconcile the internal organs and tissues of the whole body to achieve the goal of strengthening the disease.



 



XX sister: You see that this small one back three-focus dredge can bring you physical fitness.



 



Fourth, facial fascia detoxification sales words



 



XX sister: Hello!



 



1. The project I am giving you today is facial detoxification detoxification. This treatment is a novel therapy based on the principle of scraping and curing.



 



2. According to the facial physiological structure, he designed a special rib rod and scraping board, along the specific meridian points of the face, and implemented a certain method to match the high permeability of the aromatic essential oil, so that the facial meridian points are smoothed by the wiping and stimulating, and the blood is circulated. , dredge pores, remove hernia.



 



3. At the same time, the local blood volume and blood flow of the face are increased, and the metabolic products are exchanged and discharged, and the oxidative repair and renewal play a normal role.



 



4, detoxification beauty, stretch wrinkles, activating blood and removing sores, anti-oxidation whitening, stagnation, skin-saving effect.



XX sister: Through the specific holographic reflection area of ​​the face, improve and adjust the function of the viscera to adjust the facial biological information, balance the yin and yang, so you will be "red light".



 



Five, shoulder and neck physiotherapy sales words



 



XX sister: Hello!



 



1. The item you are doing today is the neck and neck physiotherapy. The shoulder and neck are important parts of the human body. The upper joint part is connected to the entire trunk. It is connected to the head and the body and the blood flow, including the connection of bones, nerves and nerves. It conveys instructions and supplies the nutrients needed for the head and face. The cervical vertebra is the smallest part of our spine, the most active, most vulnerable, and the least secure.



 



2. There are 11 meridians in the shoulder and neck, and there are 9 meridians directly passing through the neck to the head (Dianmai, Renmai, Large Intestine, Small Intestine, Sanjiao, Stomach, Gallbladder, Bladder, Liver) When these meridians are blocked, it can cause problems with the neck and neck and discomfort of the head. At the same time, the meridian pressure on the pituitary can cause endocrine disorders.



 



3, shoulder well points are the most vulnerable points in the 108 large acupoints of the human body. The acupoints are the most easy to accumulate acupuncture points, so the shoulder and neck are easy to stiff, sore, painful and stinging.



 



Six, hydration products sales speech



 



Beauty Guide: Hello, Zhang Jie, are you doing facial or body care today?



 



Customer: I want to do facial treatment.



 



Beauty guide: Ok, Zhang Jie, your skin is very good, the pores are small, the skin is fair, delicate and smooth. The fly in the ointment is that the skin is not enough, some dry, your skin should be dry skin.



 



Customer: Yes, sometimes the skin feels dry and painful.



 



Beauty Guide: Zhang Jie, now is the autumn and winter season, your dry skin is caused by lack of water. When the skin moisture content is low, it can not absorb other nutrients, the skin will become dry, the resistance to the outside world will be reduced, and then a series of skin problems such as fine lines will appear.



 



Customer: Yes, I think there are many fine lines in the eyes.



 



Beauty Guide: Yes, Zhang Jie, I noticed that your eyes are fine lines, but the problem is not too serious. If we add special eye care when doing facial treatments, just one skin cycle, fine lines It will become noticeably lighter and the skin of the eyes will be firm. Long-term adherence to care, the skin will delay aging, coupled with proper nutrition or moisturizing, will look younger than their peers.



 



Customer: Is it? What products do you say I should use?



 



Beauty Guide: Yes, Zhang Jie, our beauty salon just launched the Autumn Skin Replenishment Series, which is especially suitable for you. Let me introduce you?



 



Customer: Good!



 



Beauty Guide: Zhang Jie, our set of hydrating kits includes professional skin cleanser, moisturizing mask, massage cream, water storage gel, and cream. It can provide deep moisturizing and layer-by-layer repair to the skin. The cells can store water and lock water at the same time, prevent skin aging and increase the elasticity and gloss of the skin. If you continue to care and maintain, you can whiten the skin and dilute the fine lines.



 



Moreover, it adopts Chinese herbal formula and liposome technology, which can make nutrients absorbed and utilized by the skin 100%, and the properties are mild. 90% of our customers here have excellent response effects. Zhang Jie, I believe this product will make your skin get a good improvement.



 



Customer: How much is this set of products?



 



Beauty Guide: Zhang Jie, our set of products worth 792 yuan, free care throughout, and can send you a project card worth 792 yuan (including all services of the beauty salon, such as aroma open back value xx yuan), and you can become Our members enjoy the points discount policy.



 



Customer: How long will it take me?



 



Beauty Guide: Once a week, four times a month.



 



Customer: Ok.



 



Seven, freckle product sales speech



 



Beauty Guide: Wang Jie, please sit down. (cooperating with the guiding gesture) I am the beauty guide of XX Beauty Salon, my name is Qin, you can call me Xiao Qin, I am very happy to serve you. Sister Wang, do you want to do facial or body care today?



 



Customer: Do a facial treatment. Do you have a freckle product here? What kind of spot does the spot on my face belong to? What products can you remove?



 



Beauty Guide: When did you start this kind of spot?



 



Customer: Long during pregnancy.



 



Beauty Guide: Hey, you are a pregnancy spot, which is caused by an endocrine disorder during pregnancy.



 



Customer: So what can you do to get rid of it?



 



Beauty Guide: Since your plaque is caused by endocrine disorders, it requires improvement in both internal conditioning and external care. Our intrinsic conditioning uses XX products for freckle removal. For external care, we use a whitening repair kit, which is the best partner.



 



Customer: How long will it take effect? ​​Will it rebound?



 



Beauty Guide: Our nursing program is designed according to the human's physiological cycle and will take effect in about a month. Among them, XX inhibits the production of lipofuscin in the body by activating the activity of the two enzymes, thereby reducing the production of melanin to dilute the spots.



 



The whitening repair kit uses Chinese herbal formula and liposome technology to quickly reach the basal layer of the skin, thereby inhibiting the activity of tyrosinase, controlling the production of melanin, and decomposing the already formed melanin. The combination of the two can achieve a good whitening effect. As long as the consolidation and sun protection are done in the later stage, it will generally not rebound.



Customer: How much is this set of products?



 



Beauty Guide: XX freckle set 268 yuan / box, and a set of external whitening repair kit. Use 2 times a day, one month for a course of treatment, like you, a course of treatment is fine.



 



Customer: Let's take a treatment first.



 



Beauty Guide: Well, please pay at the cashier.



 



Eight, cleansing products sales speech



 



Beautician: Sister, in fact, facial cleanser is needed in the morning and evening, because we are exposed to a lot of dust and bacteria every day. If you just wash your face with water, it is only the dust on the surface, and the dirt hidden in the pores. It can't be washed away. Over time, it is easy to form acne, blackheads, and acne.



 



After a night of sleep, the body's metabolic waste is discharged and gathered on the surface of the skin, so you need to use facial cleanser in the morning. The correct way to use facial cleanser is to gently massage from bottom to top for 2-3 minutes, not to stay too long, because The pores are constantly breathing, staying for too long, and the dirty things washed out will be sucked back by the skin.



 



Your skin is XX skin. You can use, for example, XX, a nourishing facial cleanser containing natural botanical ingredients to suit your skin.



 



Basic facial sales speech



 



Beauty Guide: The surface of the human body is replaced once every 28 days. The thick keratinocytes on the surface will hinder the absorption of nutrients by the skin. The resistance of the thin skin will be weakened, so you can remove the dead skin regularly according to the thickness of your stratum corneum.



 



Scrub: Rubbed with rubbed particles to remove dead skin, frosted particles are divided into diamond, round, cylindrical. It is suitable for oily and mixed skin. The disadvantage is that it can easily scratch the skin while removing dead cells.



 



祛角质膏: Our whitening and softening exfoliating cream swells the aging keratin by hydrating, thus gently removing dead skin. It is the softest and safest exfoliating product, and it will not harm the skin every day. (Give a photo to the mirror), do you think your face will be uncomfortable? (No) Yes, our raw material is natural keratin, so it is very mild.




 


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